151 Orchard St.

The pioneering streetwear/lifestyle brand, Reed Space, is leaving Orchard Street after 15 years. There’s a “for rent” sign outside 151 Orchard St., and a notice on the display window that reads:

It is with regret that we inform you that Reed Space will be closing its doors at this location on Sept. 30, 2016. We will be opening at a new location in the very new future. Since December 2001, Reed Space has lived on this humble block in the Lower East Side. We opened Reed before the dust even finished settling from the 9/11 tragedy. Back then the idea of a space like this was completely new, different and unique. In the 15 years since then, times have changed tremendously. Our subculture has blossomed into an industry titan. we were once the outcasts. Now we’re the poster children… We now feel it’s time for a complete reset. In 2011 we redefined what Retail meant. What curation meant. What a Community Space meant. We now feel it’s time to redefine once again.

Reed Space was opened by Jeff Ng to support his other business, Staple Design. After 9/11, he moved to Orchard Street from Division Street due to the after effects of 9/11 in Lower Manhattan.