Two Bridges Grocery Guide Released; Extell Tower Could Rise Above 70 Stories

As plans for the former Pathmark site on Cherry Street begin to take shape, a local non-profit is encouraging residents to buy their groceries at small-scale stores throughout the Lower East Side.

Blowup images of the grocery guide were on display at yesterday's press event.

Blowup images of the grocery guide were on display at yesterday’s press event.

Yesterday the Two Bridges Neighborhood Council and local activists gathered at a news conference to announce the release of a grocery guide listing about 80 bodegas, fish and meat markets, produce stands and other local food-related businesses.  More on that in a moment.  First, some context and a bit of new information about the secretive plans for a large-scale residential tower on the Pathmark site, and a grocery store that is expected to open in the ground floor of the new building.

As we reported earlier in the month, Gary Barnett’s Extell Development has filed paperwork for the demolition of the single-story grocery store.  Representatives of Extell have been meeting with some local stakeholders in recent weeks in preparation for a construction project that is certain to transform the predominantly low-income community alongside the East River.  It has been clear since news broke one year ago that the luxury “as-of-right” development would be very big.  At yesterday’s press event, Two Bridges President Victor Papa began to telegraph just how big.  During recent conversations, he said, Extell has suggested the tower could rise above 70 stories, dwarfing any other building in the neighborhood.  “It’s an incredible height, which is astounding me,” Papa said.  While he has held out hope in the past that Pathmark (a division of A&P) would one day decide to come back to the neighborhood, Papa added, “the market (in the Extell building) will probably not be affordable to the local community.”

Former Pathmark site, 227 Cherry St.

Former Pathmark site, 227 Cherry St.

The Pathmark store opened in 1983 at 227 Cherry St., part of the former Two Bridges Urban Renewal Area.  “We gave Pathmark the opportunity to be in this community.  After 30 years, they chose to leave (and may or may not come back),” Papa said. “In some ways, (the grocery guide is about) declaring our independence from large supermarkets… It’s meant to introduce Two Bridges residents to local stores, which are rich resources (in the community).”

The guide is the first phase of an initiative that grew out of a community questionnaire and a small business survey conducted by consultant James Johnson-Piett of Urbane Development, a firm that focuses on inner-city food access.  A grant from DesignNYC enabled Two Bridges to link up with TODA, a design firm, for the production of the paper guide, which is available in English, Chinese and Spanish.  Next year, there will be a digital version and Johnson-Piett said a concerted effort would be made to work with businesses on improving the quality of their offerings to meet local needs.   One issue that will need to be overcome: a cultural divide that exists within the community.  Non-Chinese residents, for example, tend to be hesitant about shopping in Chinese groceries (one just opened up the block from the former Pathmark location).  Education and outreach efforts will attempt to narrow the divide.

Two Bridges staff, local activists at yesterday's news conference.

Two Bridges staff, local activists at yesterday’s news conference.

Several local tenant leaders attended yesterday’s news conference and have been involved in the development of the guide.  Sheila Hart, co-president of the Lands End II tenant association, called the guide a good first step.  But she emphasized the need for a new, full-service grocery to replace Pathmark.  Lots of people are going to Brooklyn or way uptown to shop at affordable markets.  Hart said a Pathmark-style store or a Key Food are among the types of full-scale groceries the local community needs.  Many existing options, she argued, are just too expensive.

While Papa said he strongly suspects that Extell is thinking in terms of an upscale market, Two Bridges is still looking at other options.  As we have reported previously, the organization and Settlement Housing Fund are planning to build an affordable housing project adjacent to the Extell tower.  Papa said the partners are exploring whether an affordable supermarket could be incorporated into the proposed development.

The grocery guide is available at Two Bridges’ offices, located  at 275 Cherry St. and 82 Rutgers St.  After the holidays, it will be distributed more widely throughout the neighborhood.

 

Two Bridges Grocery Guide by The Lo-Down

 

 

 

  • oh well

    take that guide and shove it. how is my 90 year old grandmother going to get around to all these places? what the neighborhood needs is another quality grocery store like pathmark where their are bargains to be had. not a guide to over priced little store that you have to visit 10 store in order to make a decent grocery for your family. Pat yourselves on the shoulder for nothing.

  • Stephanie Franco

    This is ridiculous. Unfortunately our local bodegas and grocery stores have raised prices due to the increase on sales. I guess I will have to make it my business to go to pathmark in brooklyn to shop for my grandmother who is on a fix income. This stupid building is just another way of pushing the low income community out and to make room for yuppies. Ugh this makes me so sad to watch my neighborhood change.

  • fipper

    It’s been a year since Pathmark closed…don’t you think it’s a little late?!

  • just a thought

    What was Victor Papa and his cohorts doing since 2007 after Pathmark
    narrowly escaped takeover and demolition back then? The Two Bridges
    Neighborhood Council knew this was coming and had 5 years to woo another
    supermarket to this severely under served area, perhaps part of the
    track field just across from Pathmark. It’s far too late for all that
    now. This city will be attacked block by block by the rich that can buy
    all the land rights where ever they choose to. The low income stayed
    with Pathmark because everywhere else everything was so EXPENSIVE!!
    Ironically, Pathmark was it’s own worse enemy…
    it drove away
    several competing supermarket chains like Sloans on Madison and Herny
    sts, Sloans at Chatham Green, Red apple supermarket on grand st, and the
    A&P on market st, then finally Pathmark itself leaving a huge
    demographic without much recourse for decent food prices.