LES BID Publishes 2012 Neighborhood Guide

Now available: the Lower East Side BID’s 2012 Neighborhood Guide.  It’s full of information about LES shopping, food, nightlife and other attractions.

This year, actors Bryan Greenberg and Victor Rasuk (a lower East Side native) are featured on the cover. The “How to Make It In America” stars are moving on after the canellation of the show a few months ago.  Rasuk will star in the Fox pilot “El Jefe.”  Greenberg will be the male lead in an untitled CBS comedy pilot.

The cover image was shot on the penthouse terrace of the Thompson LES Hotel.  Rasuk and Greenberg are wearing clothes from By Robert James, The Cast, Skunkfunk, Epaulet and Self Edge.  You can pick up a copy of the guide at the LES Visitor’s Center,  54 Orchard Street.  It’ll also be available in lots of shops and restaurants around the neighborhood.