Painkiller’s Supporters Launch Boycott of Pusser’s Rum
Painkiller owners Guiseppe Gonzalez and Richard Boccato settled the lawsuit in federal court late last month.
“Support Guiseppe and PKNY,” the page lists as its description. “It’s lame to trademark cocktails.”
It was started this afternoon by Erik Trickett and Matthew Robold, of craft cocktail bar 320 Main in Seal Beach, Ca. News of the campaign went viral on Twitter and within 46 minutes of creation, the Facebook group had 106 members.
In an initial post, Robold said: “Keep inviting, spread the word, damn the man, save the empire, and so on.”
A sampling of comments from members:
Rocky Yeh: “I find it hard that PKNY was damaging their brand. In fact, the smart thing to do would have been to find a way to co-exist if not cross promote each other. For those of us who work with brands this is a valuable lesson in how the world communicates now and how you had better be ready for whatever consequences come your way. That, and I dislike copyrighting drinks.”
Ereich Vaughn Hohenheim Empey: “Pussers is mad with power. Or rather, this liberal world of ours is mad with copyright.”
Also today, NYC-based journalist Robert Simonson has some interesting background on the history of Painkiller cocktails.
(Update, 4:05 p.m.): A second Facebook page, Bartenders and Cocktailians Against Pusser’s is also gathering supporters this afternoon.